# A WooCommerce agency that builds fully custom — content and commerce in one. > A UK WooCommerce development agency building fully custom stores on WordPress — bespoke themes, checkout tuned to convert, no bought theme with the shop bolted on. Fast, editable, 90+ Core Web Vitals. Hire WooCommerce developers who build properly. URL: https://www.smartastudio.com/services/woocommerce-development **WooCommerce Development** Bespoke WooCommerce on WordPress: a checkout built to convert, a catalogue that scales, and content your team already knows how to run. WooCommerce turns WordPress into a serious store — and when you want content and commerce in one place you own outright, nothing beats it. But most WooCommerce sites are a bought theme with the shop bolted on, which is why so many are slow and clunky. We build custom: a hand-coded theme, a considered product and checkout experience, and Core Web Vitals in the green. You keep the WordPress editor your team is fluent in. _We built Training ByteSize on custom WooCommerce — a course store that sells, on a stack the team runs themselves._ - **90+** — Core Web Vitals scores we build to - **Fully custom** — Bespoke theme, no bolted-on shop - **Nantwich, UK** — Where we design and build ## Three ways we work with WooCommerce. Whether you are launching a store, rescuing a slow plugin-heavy one, or need a partner to run WooCommerce properly — this is where we come in. - Build — bespoke, hand-coded WooCommerce stores on WordPress (no page builders) - Rescue — rebuild a slow, plugin-laden store on a clean custom theme - Optimise & run — conversion, speed, security and maintenance for an existing store ## Custom WooCommerce, built the right way. - **Content and commerce, one build you own** — WooCommerce lives inside WordPress, so your store, blog and pages are one system you own outright — no platform fees, no lock-in, no per-transaction tax on growth. - **Fully custom, no bolted-on shop** — A hand-coded theme built around your products — not a bought theme with WooCommerce switched on. Clean markup you own and can extend. - **Checkout built to convert** — Product, cart and checkout tuned around how people actually buy — fast pages, clear paths, fewer drop-offs. We measure conversion, not just launch. - **A small, senior team** — You work with the people building it. No account-management layer, no offshoring, no hand-off to juniors — senior hands throughout. ## A WooCommerce build, done properly. Every engagement ships the same standard of work — the tangible things you keep. - **A bespoke custom theme** — Hand-coded to your design in clean PHP, Tailwind and GSAP — no page builder, no off-the-shelf theme. Yours to own. - **Checkout and cart tuned to convert** — A considered path from product to payment — express checkout, clear merchandising and fewer steps, set up to reduce drop-off. - **Core Web Vitals in the green** — We build to 90+ Lighthouse and green field-data — the opposite of the slow, plugin-laden WooCommerce most people suffer. - **A catalogue and content model with ACF** — Products, variations and structured content set up so your team adds and edits safely — labelled, sensible, hard to break. - **Payments and systems plugged in** — Stripe, PayPal, Klarna, shipping, ERP and email wired in cleanly — not a pile of conflicting plugins. - **Security, maintenance and a clean handover** — Sensible hardening, updates and backups, plus documented code and a tidy admin your next developer will thank us for. ## How we work: Audit, Design, Build, Run. A clear path from goal to launch — and beyond. The same method behind every SmartaStudio build. ### Audit Duration: Week 1 - We start with what the store has to sell, who buys, and where the current experience loses them. - For rescues: we map the plugins, the bloat and the URLs, and plan a clean rebuild that keeps your rankings. You get: A clear scope, sitemap and conversion plan. ### Design Duration: Weeks 2–4 - A bespoke design system and store designs in Figma, specced with motion — signed off before a line of theme code is written. You get: Art-directed designs and a component system. ### Build Duration: Weeks 4–10 - A hand-coded custom theme: clean PHP, Tailwind and GSAP, ACF-structured content, WooCommerce tuned and measured against Core Web Vitals. You get: A fast, editable, fully custom WooCommerce store. ### Run Duration: Ongoing - Launch, then hosting, security, conversion and ongoing design & build on retainer — the store kept fast, safe and earning. You get: A partner who keeps it quick and selling. ## WooCommerce development at a glance. - **Category:** WooCommerce development agency (fully custom, on WordPress) - **Best for:** Businesses that want content and commerce in one platform they own — a fast, bespoke, editable store, or a rescue of a slow existing one. - **Typical work:** Custom WooCommerce themes, checkout and conversion work, plugin-heavy store rescues, subscriptions, ACF product content. - **Stack:** WordPress + WooCommerce (custom theme, ACF), Tailwind CSS, GSAP, clean PHP — plus Stripe, PayPal and Klarna. No page builders. - **Proof:** We build WooCommerce to 90+ Core Web Vitals as standard; recent builds like Training ByteSize sell on a stack the client runs themselves. - **Engagement:** Fixed-scope projects (typically 10–12 weeks) or ongoing build, hosting & maintenance on retainer. Based in Nantwich, UK; £ GBP. ## WooCommerce development, answered. ### The basics **Why WooCommerce over Shopify?** WooCommerce lives inside WordPress, so you own the whole platform — store, content and pages — with no monthly platform fee or per-transaction cut. It is the right call when you want content and commerce together, full control, and no lock-in. If you would rather Shopify handled the plumbing, we build bespoke Shopify too, and we will tell you honestly which fits. **Do you use a bought theme or build custom?** We build custom. Most WooCommerce sites are a marketplace theme with the shop switched on, which is why they are slow and awkward. We hand-code a bespoke theme to your design, so the store is fast, distinctive and yours. **Can you rescue our slow WooCommerce store?** Yes. We audit the plugins and the bloat, rebuild on a clean custom theme, and keep your URLs and rankings intact. We measure speed and conversion before and after — recent rebuilds have loaded several times faster. ### Working with us **Will our team be able to run the store?** Yes. Your team keeps the WordPress admin they already know. We set up products, variations and content with ACF so adding and editing is safe and simple — no developer needed for day-to-day trading. **Do you handle payments, shipping and integrations?** Yes. Stripe, PayPal, Klarna, shipping, ERP and email wired in cleanly, plus subscriptions and bookings where you need them — set up properly, not as a pile of conflicting plugins. **How much does a WooCommerce project cost?** Bespoke WooCommerce stores typically start around £6,000–£12,000 +VAT depending on catalogue size and integrations. We scope every project properly before quoting. All prices in £ GBP. ## Got a WooCommerce project in mind? Tell us what you sell — or what needs rescuing. We will tell you the right way to build it on WooCommerce, honestly and in plain English.