Contact Form 7 vs Gravity Forms: 2026 Feature Comparison

Contact Form 7

Simple and flexible contact form solution

Gravity Forms

The industry-standard WordPress form builder

Feature

Contact Form 7

Gravity Forms

Feature

Contact Form 7

Visit website →

Gravity Forms

Visit website →

Getting Started

Ease of Use

Skill level required: 1 = DIY friendly, 5 = Developer expertise required

Ease of Use

Skill level required: 1 = DIY friendly, 5 = Developer expertise required

Core Features

Drag & Drop Builder

Visual form builder interface

✗

✓

Drag & Drop Builder

Visual form builder interface

✗

✓

Pre-built Templates

Ready-to-use form templates

None (custom markup)

Limited

Pre-built Templates

Ready-to-use form templates

None (custom markup)

Limited

Conditional Logic

Show/hide fields based on user input

Via plugins

Yes (all plans)

Conditional Logic

Show/hide fields based on user input

Via plugins

Yes (all plans)

Multi-page Forms

Split long forms into multiple pages

Via plugins

✓

Multi-page Forms

Split long forms into multiple pages

Via plugins

✓

File Uploads

Allow users to upload files

Yes (basic)

Yes (unlimited)

File Uploads

Allow users to upload files

Yes (basic)

Yes (unlimited)

Integrations

Payment Integrations

Supported payment gateways

Via third-party plugins

Stripe, PayPal, Authorize.net, etc.

Payment Integrations

Supported payment gateways

Via third-party plugins

Stripe, PayPal, Authorize.net, etc.

Email Marketing

CRM and email service integrations

Via third-party plugins

Mailchimp, ActiveCampaign, HubSpot, etc.

Email Marketing

CRM and email service integrations

Via third-party plugins

Mailchimp, ActiveCampaign, HubSpot, etc.

Webhooks

Send data to external services

Via plugins

✓

Webhooks

Send data to external services

Via plugins

✓

Security

Spam Protection

Built-in spam prevention

Akismet, reCAPTCHA (via plugins)

reCAPTCHA, Akismet

Spam Protection

Built-in spam prevention

Akismet, reCAPTCHA (via plugins)

reCAPTCHA, Akismet

GDPR Tools

Privacy and consent management

Via plugins

✓

GDPR Tools

Privacy and consent management

Via plugins

✓

Pricing

Free Version

Free version available?

✓

✗

Free Version

Free version available?

✓

✗

Starting Price

Minimum annual cost

Free

£47/year

Starting Price

Minimum annual cost

Free

£47/year

Multi-site License

Use on unlimited sites

Free (unlimited)

Elite plan (£203/year)

Multi-site License

Use on unlimited sites

Free (unlimited)

Elite plan (£203/year)

Contact Form 7 Pros & Cons

Pros

✓Completely free with no limitations
✓Lightweight and fast
✓Highly flexible with custom HTML/CSS
✓AJAX-enabled form submissions
✓Extensive third-party add-on ecosystem
✓Supports multiple contact forms
✓GDPR compliant

Cons

✗No drag-and-drop interface (requires form markup knowledge)
✗No built-in analytics or reporting
✗Spam protection requires separate plugins
✗Limited styling options out of the box
✗No official payment integrations
✗Steeper learning curve for non-developers

Gravity Forms Pros & Cons

Pros

✓Most powerful and flexible form builder
✓Extensive add-on ecosystem (40+ official add-ons)
✓Advanced conditional logic and calculations
✓Robust payment integrations and user registration
✓Excellent for complex multi-page forms
✓Strong developer API and hooks
✓No transaction fees on payments

Cons

✗No free version available
✗Steeper learning curve than WPForms
✗Add-ons can increase costs significantly
✗UI feels dated compared to modern alternatives

Need help deciding?

Our team can help you choose the right platform for your specific needs.

Get in touch